Accepted by 300+ Insurance Plans
Most insurance plans fully cover your breast pump under the ACA.
Your pump ships directly to your door at no extra charge.
We verify your benefits and file everything with your insurer.
Most orders arrive within a week of insurance verification.
North Carolina is home to major employers in banking, technology, healthcare, and education — industries where working mothers often need to pump multiple times during the workday. Willow’s completely wireless design means you can pump during a video call, while walking between buildings, or during a quick break between patients. The Willow 360 features app connectivity that records your pumping volume and session data in real time, giving you insight into your output patterns. For North Carolina mothers who want wearable convenience without the premium price tag, the Willow Go comes in at roughly half the cost of the 360 while still offering the same in-bra, tube-free experience with standard flanges. Pumps for Mom works with Blue Cross Blue Shield of North Carolina, Aetna, Cigna, UnitedHealthcare, and other NC carriers to verify your Willow coverage.
North Carolina has been transitioning its Medicaid program to a managed care model, and breastfeeding support equipment remains a covered benefit. Under NC Medicaid Managed Care, your health plan is responsible for providing breast pump coverage, and wearable options like Willow may be available depending on your assigned plan. The Willow 360’s spill-proof technology is particularly useful for mothers who pump at night or while resting — the sealed system prevents leaks regardless of your position. If you are enrolled in NC Medicaid, Pumps for Mom can check your managed care plan, determine whether Willow 360 or Willow Go is covered, and handle any authorization paperwork so you do not have to navigate the process alone.
Takes less than 60 seconds. Most moms pay $0.
Enter your North Carolina insurance or NC Medicaid Managed Care details on Pumps for Mom to check Willow eligibility.
Select the Willow 360 for premium spill-proof performance and app tracking, or the Willow Go for accessible hands-free pumping.
We submit your claim and ship your Willow pump to your NC address — Charlotte, Raleigh, or anywhere in the state.
Most insurance plans cover a breast pump at no cost to you.
Rated 4.9/5 by thousands of moms
“I had no idea my insurance would cover a Spectra pump at no cost. Pumps for Mom handled everything—I just picked my pump and it arrived in 4 days.”
Jessica M.
Dallas, TX
“The process was so simple. I entered my insurance info, picked the Medela Freestyle, and they took care of all the paperwork. Truly zero hassle.”
Sarah K.
Richmond, VA
“As a first-time mom I was overwhelmed by the options. Their team helped me choose the right pump for my needs and I paid nothing out of pocket.”
Amanda R.
Phoenix, AZ
Does Blue Cross Blue Shield of NC cover Willow breast pumps?
BCBS of North Carolina is required to cover breast pumps under the ACA. Whether your specific BCBS NC plan includes Willow wearable pumps depends on your plan details and tier. Pumps for Mom can verify your BCBS NC coverage and tell you which Willow models are available at no cost or at an upgrade price.
Can I use my Willow pump while working in an office?
Absolutely. Willow pumps are designed to be used discreetly during normal activities. The pump sits inside your bra and operates silently compared to traditional pumps. There are no tubes or external bottles visible, so you can pump at your desk, in a meeting, or during any part of your workday.
What is FlexGear on the Willow 360?
FlexGear is Willow’s sizing technology that adjusts the flange fit across seven breast sizes. Instead of purchasing multiple flange sets to find the right size, FlexGear provides a customizable fit within the pump itself. This is included with the Willow 360 model.
NC moms: check if your insurance covers a Willow wearable breast pump at no cost.
